Our Story

Balloon was created to revolutionise how brands understand and connect with their web3 communities

In 2022, we identified the need from brands to have greater access to on-chain data insights related to both their NFT collections and holders. Additionally, there was a demand for better tools to more easily engage their community through web3 channels to drive growth.

In response to these needs, we developed Balloon – a platform that equips web3 teams with actionable insights into their community member’s activities and behaviour on-chain. These insights enable teams to craft impactful campaigns and initiatives that resonate across multiple touchpoints – fostering deeper relationships with holders and users.

Whether your aim is to attract new members or to enrich the brand experience of current holders, Balloon equips teams with the tools they need to prioritise their community and achieve growth in the web3 space.

Our Mission

Our mission is to empower web3 teams to improve their capacity for acquiring, engaging and retaining community members and users – maximising brand growth.